hello@demolytics.co.uk
We create hyper-accurate synthetic bank transactions so you can demo your products to any business in any industry, of any size
Over the past 18 months we have developed a unique Machine Learning Model to create every single bank transaction you'd see in a real company, but none of it is real
product demos
When you demo your product to a potential client, you need demo it with data that looks like their business.
Demolytics provides you with the data for any business scenario so your product matches their business.
Demolytics provides you with the data for any business scenario so your product matches their business.
training
When you're providing training you want to help your trainees use real world data, without compromising any live client data.
Using demolytics enables your team to learn and make mistakes in a safe environment with our hyper-realistic demo data.
Using demolytics enables your team to learn and make mistakes in a safe environment with our hyper-realistic demo data.
recruitment
Incorporate our data into your recruitment process. While we provide hyper-accurate bank transaction data, you have the option to introduce intentional errors to test candidates.
Assess whether potential hires can identify and correct these mistakes—demonstrating their ability to handle real client data with confidence and accuracy.
Assess whether potential hires can identify and correct these mistakes—demonstrating their ability to handle real client data with confidence and accuracy.
DEMOLYTICS
why you need
our process
our process
order received
As soon as you place an order the machines spin up, and start generating the scenarios you need. As part of the process we ask you
- What sector do you need (based on SIC code)
- What's business size you'd like us to generate
Eg "I need to demo to an Estate Agent with 23 staff."
data generation
The machines get to work, generating every single bank transaction bespoke to your requirements. Each line item includes:
- Transaction date
- Transaction amount
- Name of firm / person transacting with
- Item description
- Account Code
- Tax type
- and the associated PDF invoice
Supplied to you in Xero
Our automations load the demolytics data into a new Xero account, which can be added as a demo client to your existing Xero data.
If you don't have Xero, we can simply provide you with a login to their system.
We add new synthetic data to the account on a monthly basis, ensuring it is always up-to-date.
#popup:calendarcode
book a demo...
Book a 30-minute video call with our team to understand how Demolytics could work for you....
Book a 30-minute video call with our team to understand how Demolytics could work for you....
pricing
pricing
Pick any industry, and any business size.
Our data is loaded and provided to you via Xero. Add your own apps and customisations alongside our data. We update the data on a monthly basis with additional banks transactions.
Machine Learning for the accounting industry
Demo data for your software
Demo data for your training & recruitment
meet the team
- Mark BarrettProduct & Data innovationMark has been leading teams of data scientists, analysts, and engineers for over 20 years, helping businesses unlock their potential with industry leading, cutting edge, innovative, and useful data solutions.
Working closely with the data scientists, Mark sets the development roadmap and ensures Demolytics delivers valuable innovation. - Sam HornerBusiness developmentSam is a seasoned professional with over 20 years of experience in the accounting industry, with the last nine years focused on SaaS solutions for accountants and SMEs. Sam has driven business development, established global partnerships, and expanded sales channels, helping firms leverage technology to improve their processes.
- Dr. Irfan MehmoodData Science & academic leadDr Mehmoods expertise encompasses a wide range of disciplines, including Artificial Intelligence and Machine Learning, with a particular emphasis on Vision AI and Generative AI.
Irfan is passionate about bridging the gap between AI theory and real-world application—translating cutting-edge advancements into practical, high-impact solutions. - Billie McCoughlin ACCAMarketing & Accounting practice consultantBillie is an experienced accountant with a demonstrated history of working in practice. She is skilled in all aspects of accounting with a keen interest in applying her knowledge to technology based solutions.
With a passion for technology, Billie brings not only her accounting expertise. demolytics, but also her marketing skills too. - Kaleem AhmadMachine Learning and Data EngineeringKaleem is our data science & full-stack AI developer. He specialises in generative AI, large language models, AI, & computer vision.
He's now our in house expert for not only Machine Learning, but has also become as master of the Xero API - enabling us to perfectly integrate demolytics.
Demolytics uses cutting edge machine learning to create synthetic bank transactions that look like the real thing. Our data can replicate transactions for a business of any size, and in any industry.
Just tell us what you need, and we'll generate it, add it into Xero, and then give you access to the account.
And because it's in Xero, you can use it with all your other favourite apps too.
Use demolytics to demo your products, use it to train your staff, use it for recruitment tests, and leverage it for anything else you like too - we're here for you.
Just tell us what you need, and we'll generate it, add it into Xero, and then give you access to the account.
And because it's in Xero, you can use it with all your other favourite apps too.
Use demolytics to demo your products, use it to train your staff, use it for recruitment tests, and leverage it for anything else you like too - we're here for you.
FAQ's
We provide you with a Xero account with the data you have requested pre-loaded into it. We'll send you a username and password to access Xero. If you already have a Xero account, we'll simply enable you to access it within your existing account as an additional client.
Absolutely. New transactions are appended every month to your scenarios without overwriting any customisations / integrations you might have created. Our update processes ensure that the demo data continues to reflect the demo companies bank transactions each and every month
Businesses operate in very different ways. If you want to have data that reflects a restaurant with 10 staff it will look very different to a national chain of tyre fitters with 20 locations and 300 staff.
The transactions themselves will not only have a number different wage transactions, but they will have transactions that relate to their business. The tyre fitters for example will have lots of bank transactions to Pirelli, Bridgestone, Falken, Toyo - but they won't have any transactions for buying fruit and veg every day. The data we create reflects the data you would expect for any industry, of any size.
The transactions themselves will not only have a number different wage transactions, but they will have transactions that relate to their business. The tyre fitters for example will have lots of bank transactions to Pirelli, Bridgestone, Falken, Toyo - but they won't have any transactions for buying fruit and veg every day. The data we create reflects the data you would expect for any industry, of any size.
VERY accurate. We use a range of advanced Machine Learning approaches that have not been applied to bank transactions before (we checked!). We've also had a lot of qualified accountants verify that the data looks very real and very accurate.
Book a demo with us as we love (LOVE!) showing people what we've achieved, and how you can use it in your business.
Book a demo with us as we love (LOVE!) showing people what we've achieved, and how you can use it in your business.
We set up a Xero account as part of our process so that you can access the scenario you have asked us create. We would simply provide you with a Xero login for the account and you can access it through there - it's all included as part of your subscription.
After placing an order, you simply specify the industry (using the relevant SIC code) and the business size you need. The system then kicks into action—generating every single bank transaction based on your inputs. The transactions include detailed information such as the transaction date, amount, counterpart name, description, account code, tax type, and even an associated PDF invoice. Once complete, the data is automatically uploaded to your Xero account.
All of them! Whether you’re demoing to a small local business or a large multinational organisation, our Machine Learning process can generate synthetic bank transactions that accurately mirror any industry and any business size.
A demo is booked via a 30-minute video call. During the session, we'll explain how our machine learning model generates hyper-realistic bank transactions, how we load it into Xero, and see the end results
A “scenario” is a tailored set of synthetic bank transactions that mimic the financial activity of a business. It’s designed to reflect the nuances of a particular industry and business size, ensuring your demo data feels realistic and relevant.
Yes! We programatically anonymised all sensitive data that we used to train our models before we saw, and before our machines saw it. For example, first names and last names are programatically swapped for random first names and last names in the data. Invoice addresses are all programatically generated.
The whole idea for Demolytics is that you have a fully synthetic set of bank transactions that you can use without any GDPR concerns.
The whole idea for Demolytics is that you have a fully synthetic set of bank transactions that you can use without any GDPR concerns.
Demolytics streamlines the demo process, reducing the time spent on manually creating data and minimising the risk of using outdated or generic information. This leads to more compelling demos, improved conversion rates, and enhanced training and recruitment processes.
No. Our vision is to create hyper-realistic demo data - we simply picked Xero as our first accounting platform, and we are hoping to join other software providers in the future. Xero have been super supportive in helping us bring our solution onto their platform and we are very grateful for that. Shout-out to Ben at Xero!
We provide you with a Xero account with the data you have requested pre-loaded into it. We'll send you a username and password to access Xero. If you already have a Xero account, we'll simply enable you to access it within your existing account as an additional client.
Absolutely! Every month we will add additional transactions to your scenarios. We will not overwrite any changes / customisations you have made - we'll simply append more data.
Businesses operate in very different ways. If you want to have data that reflects a restaurant with 10 staff it will look very different to a national chain of tyre fitters with 20 locations and 300 staff.
The transactions themselves will not only have a number different wage transactions, but they will have transactions that relate to their business. The tyre fitters will have lots of transactions to Pirelli, Bridgestone, Falken, Toyo - but they won't have transactions for buy fruit and veg every day.
The data we produce reflects the data you would expect for any industry, of any size.
The transactions themselves will not only have a number different wage transactions, but they will have transactions that relate to their business. The tyre fitters will have lots of transactions to Pirelli, Bridgestone, Falken, Toyo - but they won't have transactions for buy fruit and veg every day.
The data we produce reflects the data you would expect for any industry, of any size.
VERY accurate. We use a range of advanced Machine Learning approaches that have not been applied to bank transactions before (we checked!). We've also had a lot of qualified accountants verify that the data looks very real and very accurate.
Book a demo with us as we love (LOVE!) showing people what we've achieved, and how you can use it in your business.
Book a demo with us as we love (LOVE!) showing people what we've achieved, and how you can use it in your business.
Contact us
Contact us
We're a friendly bunch - drop us a message and I'm sure we can help
Call us: 0113 534 1995
Email us: hello@demolytics.co.uk
